Apple Maps now supports real-time emergency road alerts

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Apple Maps now supports real-time alerts from Safety Cloud, a digital alert platform used by emergency services and construction zones.

Apple’s primary navigation app already supported real-time alerts from other drivers. The introduction of HAAS Alert’s Safety Cloud means Apple Maps users can now receive traffic hazard warnings reported by professional personnel.

HAAS alerts come from first responders, tow professionals and other emergency services. When users approach one of these incident locations or vehicles, they receive a real-time alert on their Apple Maps.

The HAAS Alert Safety Cloud system is used by more than 1,200 public safety authorities, roadside assistance companies, tow companies, road workers and other entities with vehicles or road equipment.

HAAS Alerts, although a lesser-known service among consumers, is actually standard on many emergency vehicles of various brands. The company says its service integrates with aftermarket emergency vehicles, work zone equipment, telematics systems and traffic management platforms.

Since the launch of Safety Cloud in 2017, the service has sent more than 1 billion digital alerts.

“With the addition of Apple Maps as a Safety Cloud digital alert partner, drivers using an iPhone as a travel companion will now be safer and better informed about future driving conditions. We applaud Apple for prioritizing driver safety and steps is taking to achieve the Vision Zero goal of eliminating all traffic fatalities and serious injuries,” said Jeremy Agulnek, senior vice president, Connected Vehicles at HAAS Alert.

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